Carolina Herrera

Can you make a splash in Roblox without the budget of a Nike or Walmart to design your own branded world? At NYFW supermodel Karlie Kloss closed the Carolina Herrera show with a floral dress that she simultaneously dropped on Roblox as a cosmetic item. Available for 4 hours only at 500 Robux ($5), it reached one week later an average resale price of +$1800, with a peak +$5000 sale. The piece designed by Roblox creator Lovespun, using the layered clothing feature, allowing for more realistic-looking virtual fashion.