Dove

Female avatars often look the same, perpetuating unrealistic beauty stereotypes for many of its players. A whopping 60 percent of girls and 62 percent of women do not feel represented by video game characters. Dove launched Real Virtual Beauty to dismantle gaming's harmful standards. Real Virtual Beauty includes a one-of-a-kind training course developed in partnership with Centre for Appearance Research to better equip and train game creators to avoid design biases and more accurately reflect the beautiful diversity present in our everyday lives.